?ㄥ?浠?绔?浜?婵???????涓????涓????????瀹㈡?峰?崇郴绠＄??锛?CRM锛?宸蹭?????ぇ??浼?涓???涓?灞??规????甯????澶ю??稿???RM杞?欢浠锋?间??诧?瀵逛?棰?绠???????涓????浼?涓??ヨ?锛????????绗?娌?????璐?????浠?澶╋???浠?氨?ヤ?璧锋?㈢储涓?涓?护浜哄?村???瑙ｅ?虫?规?????姘镐???璐圭??CRM缃?绔?锛????????捣?ュ氨蹇??ㄤ?宸诧????ワ?杩???????涔?????璧锋?ュ?缇??????烽?憋???????姝ｈ?藉?甯??╀?????????????灞?涓??＄???╁?ㄣ??
璁╂??浠??ヨ????涓轰?涔???姘镐???璐?RM??浼???涓烘???板?????涓?????涓??浼?涓????跨????蹇?澶村ソ????
??锛???锛???锛?杩??????磋?涔?????璇变汉??浼??裤???宠薄涓?涓?锛?浣?涓?????瑕?涓洪?????璁㈤??璐圭?ㄣ????绾ц垂?ㄣ?????介???惰垂?ㄨ??澶寸?笺??杩?浜??????介?讹???互瀹?瀹??ㄥ?ㄥ?版???ュ?板??烘?ㄥ箍??浜у???????????㈤??寤鸿?涓?锛?璁╀???浼?涓???灞?濡???娣荤考???瑰?????ㄥ??涓?????锛?姣?涓????遍????璐碉???璐?RM????????腑??????
?ㄦ?浣?锛???涓?????璁稿?姘镐???璐圭??CRM浜у??锛???甯镐???渚?绠?娲??磋??????㈠????浣?娴?绋???杩????崇??浣?涓???瑕??辫垂澶ч???堕?村?诲?涔?澶?????绯荤?锛?涔?涓???瑕???浣ｄ?涓???IT浜哄???ョ淮?ゃ???充娇浣?瀵规?????澶?????锛?涔??藉揩?????″?烘????浣?锛?灏??村?绮惧????涓??ㄦ?稿?涓??′??????藉????涓????浮????
????璐光??涓?浠ｈ〃??绠???????寰?澶?浼?绉?????璐?RM骞冲?帮?宸茬??????瀹㈡?蜂俊????????????绋?璺?韪???浠诲?℃???????虹??版??????绛??稿????斤?瓒充互婊¤冻澶ч?ㄥ??涓??浼?涓????ュ父绠＄????姹???浣?瀹??ㄥ??互??浠???璐圭????ュ?濮?锛?????涓??＄??澧??垮?????????﹂??瑕???绾у?颁?璐圭??????????规????????甸???╂?翠?涓???瑙ｅ?虫?规???
浜?绔??ㄧ讲锛???蹇х淮?ゃ??澶у??板??璐?RM?芥???轰?SaaS锛?杞?欢?虫???★?妯″?锛?杩????崇???????版???藉??ㄥ?ㄤ?绔??浣???????蹇????″?ㄧ??璐?疆??缁存?ゅ????绾ч???????璁轰?韬??ㄤ?澶?锛??????缃?缁?锛?灏辫?介???堕???拌??????瀹㈡?锋?版???杩?琛?绠＄??????浣?锛???澶у?版??楂?浜?宸ヤ????垫椿?у????????
Part1.2锛?????浣?????モ????璐?RM??????锛??ｄ??煎??虫敞??骞冲??/p>
甯????????璐?RM浜??卞?????濡?浣????芥?惧?梆??告??????浣????ｄ釜???杩???锛???浠?负浣?绮鹃??浜???绫诲???濂借?????璐?RM骞冲?帮?骞剁???浠?缁?瀹?浠????圭?癸?
???﹀?虹????界??CRM锛?杩?绫?RM??甯镐互瀹㈡?蜂俊?????涓烘?稿?锛???渚???绯讳汉?????镐俊?????????轰?绛??虹?妯″????瀹?浠????㈢?娲?锛???浣??磋?锛???甯搁??????寮?濮??ヨЕCRM??????????瑕??虹?瀹㈡?风??????界???ㄦ?枫??渚?濡?锛???浜?骞冲?颁???渚???璐圭????ProCRM锛?浠?涓虹ず渚?锛?璇疯?????绱㈠???骞冲?帮???ZohoCRM????璐瑰?椁?锛?瀹?浠??ㄤ?瀹?绋????搴︿??藉?婊¤冻涓??浼?涓????烘????姹???
????澶?绉??ラ??宸ュ?风??CRM锛?濡???浣???涓??￠??瑕??村???ラ??娲诲?ㄥ??瀹㈡?风???锛?涓?浜?骞冲?颁???渚???????欢?ラ????绀句氦濯?浣?绠＄??绛????界????璐瑰?椁???杩??藉府?╀??村ソ?拌Е杈惧??凤?????????褰卞??????寮?婧?涓?????剁??CRM锛?瀵逛???涓?瀹??????藉????瀹??跺????姹???浼?涓?锛?寮?婧?CRM???涓?????????┿??
浣???互涓?杞芥?浠ｇ??锛??规????繁??涓??℃?绋?杩?琛?娣卞害瀹??躲??褰??讹?杩???瑕?涓?瀹??????????ャ??
??纭?????稿???姹?锛?浣?????瑕?CRM瑙ｅ?充?涔????锛??????????嚎绱??璺?韪???蜂????杩????琛??版??????锛???瀵????芥???︽弧瓒冲?涓?锛???璐圭????ユ???????芥???﹁?芥????浣????????抽????涓??℃?绋?锛?浜?瑙ｄ娇?ㄩ???讹???璐圭??????甯镐????ㄦ?锋?伴????瀛??ㄧ┖?淬?????介???剁?锛?????浜?瑙ｆ?妤?锛??垮??????浣跨?ㄥ???汇??
?ヰ??????ㄦ?疯?浠凤?浜?瑙ｅ?朵??ㄦ?风????瀹?浣跨?ㄤ?楠?锛???互甯??╀?瑙??筐???涓?浜?娼??ㄧ?????????????ュ??绾ц矾寰?锛?濡???浣???涓??″揩????灞?锛????﹀???浠???璐圭????绾у?颁?璐圭??锛???绾ф???????﹀????锛?
Part1.3锛??跺?虹??ラ?????璐?RM缃?绔???绗??姝?/p>
???╀?蹇?浠?????ュ??璐?RM骞冲?板??锛??ヤ??ュ氨??敞??????姝ヨ?缃???????蹇?锛?杩?涓??绋?姣?浣??宠薄??瑕?绠???寰?澶???
璁块??????╃??CRM缃?绔?锛??惧?扳????璐规敞????????寮?濮???璐逛娇?ㄢ??????????濉???浣????????瀵???绛??烘??俊??????浜?骞冲?板???介??瑕?浣???渚????稿??绉般??琛?涓?绛?淇℃???浠ユ?村ソ?颁负浣??ㄨ?????姐??瀹??????楠?璇?锛?浣???璐﹀?峰氨??寤烘????浜???
璁剧疆涓?汉璧???锛?瀹???浣???濮?????澶村??绛?淇℃????逛究?㈤????浣???瀵煎?ヨ??绯讳汉锛?濡???浣?宸茬???瀹㈡?峰??琛??渚?濡?Excel琛?????硷?锛?澶у???RM?芥??渚?瀵煎?ュ???姐????甯告????CSV?煎?锛????у钩?拌?姹????煎?濉?????璋??村ソ浣???Excel??浠讹??跺??涓?浼??冲????杩?????甯稿?抽????涓?姝ワ??借?浣?蹇????ユ??浣???瀹㈡?锋?版?????
??寤轰???绗??涓????????锛?Pipeline锛?锛??????????RM???稿?姒?蹇典?涓?锛?瀹?浠ｈ〃浜?浣????????绋???浠???娼??ㄥ??封???扳???????浜ゅ??封??锛?浣???互???涔?涓??????舵???渚?濡?锛?娼??ㄥ???>??姹?????->?规???渚?->???¤???>??浜?澶辫触?????娣诲??浣????㈤??????锛?濡?????瑕?锛?锛?濡??????㈤??浣跨?????璇蜂?????浜????ワ?骞惰?缃??稿?????????
?卞???????堕?存?瑙?CRM????涓?ā??锛?渚?濡?锛?浠?〃??锛?Dashboard锛?????绯讳汉??琛ㄣ?????稿??琛ㄣ???????轰???浠诲?°???ュ??绛???灏?璇??瑰?讳?浜??????????瀹?浠??????姐??涓?蹇?涓?寮?濮?灏辫拷姹????℃???????斤???浠???甯哥?ㄧ????ュ??涓??濮???
杩?涓?姝ワ?浣?灏卞凡缁?杩??轰?浣跨?ㄥ??璐?RM??绗??姝ワ????????宠薄涓??杞绘?撅????ワ??ヤ??ョ??Part2锛???浠??娣卞?ヨ?瑙ｅ?浣??╃?ㄨ?浜???璐?RM宸ュ?凤??撮????扮???浣???瀹㈡?凤?????浣???涓??°??
???′???璐?RM???虹???浣???锛?浣?宸茬??ユ??浜?涓?涓?己澶х????ュ??风???宸ュ?枫??浣?濡?浣????????ュ???娼???锛?璁╁???姝ｉ┍?ㄤ???涓??″??匡????ㄥ??灏?甯︿?娣卞?ヤ?瑙ｅ??璐?RM???稿?搴??ㄥ?烘???浠?绮剧???瀹㈡?蜂俊?????锛??颁????????绋?锛????版?版??????娲?瀵?锛?璁╀?浠???浼??ㄢ?????????ㄥソ????
??宸ユ????朵?锛?蹇??╁?跺?ㄢ??锛???CRM灏辨???绠＄??瀹㈡?风?????ㄢ????浣?CRM??浠峰?间?浠?浠??ㄤ?璁板?锛??村?ㄤ???杩?璁板???寤烘??浠峰?肩??瀹㈡?风?诲????
?虹?淇℃???纭?????姣?涓???绯讳汉?藉???????????浣?????灞????搞????????佃?绛??烘??俊?????抽???????璁板?涓?瀹㈡?风????ヨ?涓??????歌?妯°???扮??浣?缃???涓昏?涓??＄?锛?甯??╀?浜?瑙ｅ??风??瀹?瑙???????浜??ㄨ?褰?锛?杩???RM????ョ簿楂??????姣?涓?娆＄?佃?娌???????欢寰??ャ??浼?璁?邯瑕???瀹㈡?锋??璁匡??藉?璇ヨ???璇︾?璁板???
涓?浠?璁板???璇翠?浠?涔???锛??磋?璁板???瀹㈡?风????搴???????瀹㈡?风????姹???????娼??ㄧ??椤捐????浠ュ????涓?涓?姝ヨ??ㄢ????瀹㈡?锋?ユ?锛?璁板?瀹㈡?锋????杩???釜娓?????告?惧?颁???锛?渚?濡?锛?瀹?缃??ㄨ???灞?浼????????ㄨ????骞垮?????剧?锛???杩????╀?浣?璇?浼颁????ラ??娓?????哥???????????涔?瀛?娈碉?澶у???RM?藉??璁镐?娣诲?????涔?瀛?娈点??
渚?濡?锛?瀵逛??瑰?琛?涓?锛?浣???互娣诲????璐?拱????绾у????????棰?绠????粹???????崇?浜哄?抽???光??绛?瀛?娈碉??ユ?寸簿纭??板?荤?诲??枫???宠???崇郴锛?灏???绯讳汉涓???灞????稿?宠??璧锋?ワ?褰㈡??娓??扮????????绯讳汉灞?绾у?崇郴??
???跺??ワ??绘??姣?娆′?瀹㈡?蜂??ㄥ??锛?绔??冲??ヤ俊????涔?????垮????蹇???淇℃?????????瑙???濉???锛?灏介??浣跨?ㄧ?涓????煎??????锛??逛究??缁?????绱㈠????????瀹?????椤撅?瀹???锛?渚?濡?姣?????辨?堕?存?瑙?浣???瀹㈡?峰??琛????锛?妫??ヤ俊????存?э?骞朵?涓????版??ㄧ??璺?杩??轰???
Part2.2锛??????绋?浼???锛?璁╂?涓?涓??????轰??戒?婧?璧?/p>
CRM涓?浠?浠?????锋?版???锛??存???????绋????????ュ???????杩?绯荤?????绠＄??锛?浣???互璁╅?????绋??村??椤虹??楂?????
??寤洪?????轰?锛?Deal/Opportunity锛?锛?姣?褰?涓?涓???ㄥ??疯〃?板?鸿喘涔版????锛?灏卞??寤轰?涓??????轰????宠????绯讳汉/???革?灏?璇ユ?轰?涓??蜂?????绯讳汉?????稿?宠????璁惧?棰?浼伴??棰?涓???浜ゆ?ユ??锛?涓烘?涓??轰?璁惧?涓?涓??浼扮?????????涓?涓?????????浜ゆ?ユ????
杩?瀵逛??????娴??冲?抽??瑕????????????舵?锛?灏??轰??剧疆?ㄤ??????????涓????稿??舵?锛?渚?濡?锛???姝ユ?ヨЕ->??姹?????->?规?婕?绀?>???℃?ヤ环->璋???>??浜わ???璁板??抽??椿????宠???拌??轰?????ユ??????瑕?娌???????浠躲??浼?璁????璁剧疆璺?杩?浠诲?★?涓烘?涓??????轰?璁剧疆涓?涓?姝ョ??璺?杩?浠诲?″??????ユ??锛?骞跺??跺??姝ュ?颁????ュ????浠诲?″??琛ㄤ腑??
????????????锛?澶у???RM浼???渚??磋???????????撅?璁╀?涓?????跺?扮???版?涓??舵????????轰??伴?????婚??棰?浠ュ??杞???????杩??藉府?╀?璇????????堕?锛?骞堕?????稿????姐?????ㄥ??浠诲?℃????锛?璁剧疆???ㄥ??瑙???锛?褰?涓?涓??????轰??ㄦ??涓??舵??????堕?磋??挎?讹?绯荤????ㄦ????????汉??杩?琛?璺?杩???
????椿?ㄧ???锛?璁板???璺?韪?????汉????娲诲????佃?????欢??浼?璁??锛?渚夸?绠＄????浜?瑙ｅ?㈤?????翠?宸ヤ??舵?????㈤????浣?锛??㈤????????互?变韩瀹㈡?蜂俊?????????轰?锛??垮??淇℃???宀?锛?骞惰?藉?ㄩ??瑕??剁?镐???浣???
Part2.3锛??版??????涓?娲?瀵?锛??ㄦ?版???璇?锛?椹卞?ㄥ?崇?
??璐?RM涔???渚?浜?寮哄ぇ???版?????????斤?甯??╀?浠?娴烽???版??腑???兼??浠峰?肩??娲?瀵?锛???瀵间???涓??″?崇???
杩????CRM?????昏?椤碘??????甯镐?灞?绀哄?抽??????锛?渚?濡?锛?????????????板?瀹㈡?锋?般???????轰??昏???杩???娲诲?ㄧ???浣???互?规????繁????姹?锛????涔?浠?〃??涓?灞?绀虹??妯″?????捐〃锛?璁╀????冲???淇℃???瑙???浣???
?????缁╂?ュ??锛??????????????浜ょ????骞冲??浜ゆ??棰?绛??抽??????锛?璇?浼伴?????㈤????琛ㄧ?般?????????????锛?娣卞?ュ????姣?涓??舵???杞?????锛??惧?哄??锋?澶辩???抽????????瀹㈡?锋?ユ?????锛?浜?瑙ｅ???娓???甯︽?ョ??瀹㈡?锋??澶???浠峰?兼??楂?锛?浠ヤ究浼???甯??烘???ャ??瀹㈡?风?诲??????锛?????涓???瀹㈡?风兢浣????瑰?锛?渚?濡???琛?涓??????板?恒????瀹㈡?疯?妯＄?锛?涓虹簿???ラ????渚?渚?????
????椿?ㄦ?ュ??锛?璇?浼伴????汉????娲诲?ㄩ??涓?杞????????崇郴??
璇??????娓???锛?濡??????版??涓??????瀹㈡?疯浆?????瑰???锛?灏卞?璇ュ??澶у?ㄨ?娓????????ャ??浼????????绋?锛?濡??????板??峰?ㄦ??涓??????舵?娴?澶变弗??锛?灏遍??瑕?娣卞?ュ????????锛???骇???????浠锋?奸?????杩?????????锛?骞惰?琛?浼?????璋??磋?ラ??绛??ワ???杩?瀹㈡?风?诲??????锛?浣???互?寸簿???板?浣?????瀹㈡?风兢浣?锛?璁捐??村?峰?稿??????ラ????瀹瑰??娲诲?ㄣ??
????????????锛?????????汉????娲诲?ㄦ?版?????互???伴??????????规?锛?骞娥???灏??舵?ㄥ箍缁??翠釜?㈤????
姘镐???璐圭??CRM缃?绔?锛?涓??????ヤ???????姊︽?筹?????Е?????????板???浠?????????????杞?欢璐圭????扮簿缁???绠＄??姣?涓?涓???凤????版?版??┍?ㄧ??涓??″?崇?锛?瀹?浠??借?戒负浣???渚?寮哄ぇ????????璁颁?锛?CRM??浠峰?煎?ㄤ????ㄢ??锛???涓??ㄤ????ユ???????板?ㄥ氨寮?濮??㈢储锛?瀹?璺碉?骞惰???璐?RM??涓轰?涓??″??跨??寰????╂??锛?寮??????楂???绠＄???扮邯???э?
?靛???/a>
